Coverart for item
The Resource The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih

The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih

Label
The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff
Title
The Facebook era
Title remainder
tapping online social networks to build better products, reach new audiences, and sell more stuff
Statement of responsibility
Clara Shih
Creator
Subject
Language
eng
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Title
The Facebook era
Creator
Summary
Shih created Faceconnector, the first business application for the Facebook, and she has now written this guide for business owners and entrepreneurs who want to take advantage of social networking for marketing, sales, recruiting, collaboration and product development. The author uses case studies and a how-to guide to illustrate how social networking can be used to find new business opportunities, target marketing campaigns and involve customers in product development and innovation. A $25 ad credit for Facebook is included with purchase of this book. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
Subject
Genre
http://library.link/vocab/ext/novelist/bookUI
328988
Cataloging source
DLC
Dewey number
658.8/72
Illustrations
  • illustrations
  • maps
Index
index present
LC call number
HD30.37
LC item number
.S49 2009
Literary form
non fiction
http://library.link/vocab/resourcePreferred
True
Target audience
adult
http://bibfra.me/vocab/lite/titleRemainder
tapping online social networks to build better products, reach new audiences, and sell more stuff
http://library.link/vocab/ext/novelist/titleRemainder
tapping online social networks to build better products, reach new audiences, and sell more stuff
http://library.link/vocab/ext/novelist/titleStatement
Clara Shih
The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih
Label
The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih
Publication
Note
Includes index
Related Contributor
Related Location
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Related Subjects
Contents
The fourth revolution -- The evolution of digital media -- Social capital from networking online -- Social sales -- Social network marketing -- Social innovation -- Social recruiting -- Engage your customers -- Get your message across -- Build and manage your relationships -- Corporate governance and strategy -- The future of social business
Control code
ocn262433512
http://library.link/vocab/cover_art
http://contentcafe2.btol.com/ContentCafe/Jacket.aspx?UserID=EBSDVR53400&Password=CC19341&Return=1&Type=M&Value=9780137152223&erroroverride=1
Dimensions
23 cm.
http://library.link/vocab/discovery_link
{'DOVER': 'https://librarycatalog.dover.nh.gov/cgi-bin/koha/opac-detail.pl?biblionumber=60963'}
Extent
xiv, 236 p.
Isbn
9780137152223
Isbn Type
(pbk. : alk. paper)
Lccn
2009000872
Other physical details
ill., map

Library Locations

    • Main LibraryBorrow it
      73 Locust St, Dover, NH, 03820, USA
      43.19289 -70.876331
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