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The Resource Made to stick : why some ideas survive and others die, Chip Heath & Dan Heath

Made to stick : why some ideas survive and others die, Chip Heath & Dan Heath

Label
Made to stick : why some ideas survive and others die
Title
Made to stick
Title remainder
why some ideas survive and others die
Statement of responsibility
Chip Heath & Dan Heath
Creator
Contributor
Subject
Language
eng
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Title
Made to stick
Creator
Contributor
A1sXBWrv6ug
Summary
A groundbreaking resource for those who need to deliver a memorable message introduces six key principles that help make messages stick--simplicity, unexpectedness, concreteness, credibility, emotions, and stories--and explains how to incorporate each of these factors into the creative thought process
Subject
Genre
Tone
Writing style
http://library.link/vocab/ext/novelist/bookUI
189071
Cataloging source
DLC
Dewey number
302/.13
Index
index present
LC call number
HM1033
LC item number
.H43 2007
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/resourcePreferred
True
Target audience
adult
http://bibfra.me/vocab/lite/titleRemainder
why some ideas survive and others die
http://library.link/vocab/ext/novelist/titleRemainder
why some ideas survive and others die
http://library.link/vocab/ext/novelist/titleStatement
Chip Heath & Dan Heath
Made to stick : why some ideas survive and others die, Chip Heath & Dan Heath
Label
Made to stick : why some ideas survive and others die, Chip Heath & Dan Heath
Publication
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Bibliography note
Includes bibliographical references (p. [259]-276) and index
Control code
ocm68786839
http://library.link/vocab/cover_art
http://contentcafe2.btol.com/ContentCafe/Jacket.aspx?UserID=EBSDVR53400&Password=CC19341&Return=1&Type=M&Value=9781400064281&erroroverride=1
Dimensions
22 cm.
http://library.link/vocab/discovery_link
{'DOVER': 'https://librarycatalog.dover.nh.gov/cgi-bin/koha/opac-detail.pl?biblionumber=52288'}
Edition
1st ed.
Extent
291 p.
Isbn
9781400064281
Lccn
2006046467

Library Locations

    • Main LibraryBorrow it
      73 Locust St, Dover, NH, 03820, USA
      43.19289 -70.876331
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